AVAILABLE NOW
Cash Confident: An Entrepreneur's Guide to Creating a Profitable Business
offers a roadmap to becoming a financially savvy business owner and shows readers how to own their financial power, make smarter, and more profitable business decisions, and feel confident about understanding and managing their business finances. Order from Amazon or Barnes & Noble Below!
Buy book and get book bonus bundle!
If you buy the Cash Confident book and fill out the form, you will receive the Money Mindset Workbook, Money Mindset Workshop, Intro to KPI's, Business Financial Plan Template, and Pricing Workshop
Do You Know Why 82% of Businesses Fail? Poor Money Management.
To focus on profit and wealth building, entrepreneurs need to become confident about understanding their business finances as well as their ability to manage them. Everything in business affects your bottom line, as do all your decisions. You need to take ultimate responsibility for the financial future of your business - you need to become Cash Confident!
AVAILABLE NOW
The Cash Confident Book
IS A ROADMAP TO BECOMING A FINANCIALLY SAVVY BUSINESS OWNER
It will take you through the no-nonsense 5-Step Cash Confident Framework™ and unpack money management 101 in clear, easy-to-follow steps to prime you for success. In this book, you'll learn:
- How to think about money in your business
- How to create a financial plan for your business
- How to set up a money advisory board
- How to beat CEO imposter syndrome
- How to recognize your business's financial strengths and weaknesses
- How to put profit ahead of all else
WATCH THE CASH CONFIDENT BOOK TRAILER
Best-selling Author| Host of Habits & Hustle | TED Speaker
If you’re looking to strengthen your financial footing and manage your money more effectively, then Cash Confident by Melissa Houston is a must-read. This book provides an expansive yet easy to understand overview of the key concepts that all business owners should know for financial success. It's time to get Cash Confident!
Host of So Money and Author of A Healthy State of Panic
If you're an entrepreneur looking to optimize your profit and make smart financial business decisions that maximize your return, then look no further than Melissa Houston's Cash Confident. This comprehensive book provides a clear framework and strategies which empower business owners to take control of their finances in a meaningful way. Written in a straightforward yet relatable tone, Melissa Houston's book is essential reading for any business owner who wants to feel confident when it comes to managing cash flow. Highly recommended!
As a business owner, I failed to see the impact of my money mindset. Melissa helps you unveil deeper perceptions about money. She also explains the financials in an easy way that doesn’t make financial statements overwhelming. A great point was to make a date with your financials. The examples in the book were helpful for the significance of her points, but also helpful to point out that other Women have similar experiences. This book is written in a financial friendly manner that is about education and help. It leaves judgement and guilt out of the conversation.
Entrepreneurs seeking to optimize profits and make smart financial decisions should read Melissa Houston's "Cash Confident." This book provides a clear framework and strategies for managing finances in a relatable and straightforward manner. I highly recommended for business owners seeking to manage cash flow with confidence. Melissa's insights have helped me feel better about past money mistakes and more confident in tracking to increase profits. Highly recommend it ! I can’t put it down!
Melissa's wisdom has captivated me for years through her no-nonsense advice on her incredible podcast and esteemed Forbes column. The anticipation for the release of her first book has been building up, and I couldn't be more excited! I'm ready to plunge into the pages of her book, knowing that it holds the keys to making wiser financial decisions (particularly because women tend to outlive men.) Prepare to embark on an extraordinary journey as this book unfolds its unique contents. Filled to the brim with actionable steps and real-world examples, it transcends the boundaries of a mere read—it becomes an indispensable guide for every entrepreneur.
CASH CONFIDENT BOOK
What People Are Saying
YOU WILL APPRECIATE
The Shoot-from-the-Hip Advice, Easy-to-Understand Definitions
of financial terms, practical step-by-step implementation of strategies, and overall guidance. By learning how to approach your business finances with gusto, getting smart about money, and gaining a healthy growth mindset, you can go from confusion and cash flow issues to making money work for you.
HI, I'M MELISSA,
I'm a CPA, Speaker, Author, and Founder of She Means Profit,
a podcast and blog that teaches successful business owners how to increase their profit margins so they keep more money in their pocket and increase their net worth. Melissa is a contributor at large publications such as Entrepreneur, CEOWORLD, and Forbes.
Melissa Houston
CPA
I HAVE DECADES
of CPA Experience Under My Belt,
but I also have something not many others can claim to: years of social work experience and years of being exactly where you are today and living exactly the journey you’re going through.
I’ve experienced financial insecurity first hand so I understand profit problems. But I’ve also come out the other side stronger, wiser and far more prepared. I coach it because I’ve learned it and lived it, so I know just how important it all is.
I understand the tightrope of bringing in revenue and still needing to spend money to make that money. In fact, it’s my mission to help women entrepreneurs like you keep more of the money they make, and manage that money wisely and powerfully.